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Prezet
Features

JSON-LD Structured Data

Prezet automatically generates JSON-LD structured data for your content, improving visibility on search engines and social media. The generated metadata follows the Google Article Guide and includes your article's headline, publishing date, and author information.

#How It Works

Prezet generates JSON-LD structured data through a simple three-step process:

  1. Extract frontmatter - Key fields like title, date, excerpt, image, and author are read from your markdown files
  2. Build structured data - The GetLinkedData action compiles this information into JSON-LD format
  3. Inject into template - The JSON-LD is added to the page <head> via the template

When you install a Prezet template, the show.blade.php view includes the JSON-LD via the following snippet:

@push('jsonld')
    <script type="application/ld+json">{!! $linkedData !!}</script>
@endpush

#Generated Fields

Prezet automatically includes the following structured data fields:

  • headline - Article title from frontmatter title
  • datePublished - Publication date from frontmatter date or file modification date
  • dateModified - When the document was last updated
  • author - Author profile from the authors array in config/prezet.php
  • publisher - Publisher information from config/prezet.php
  • image - Article image from frontmatter, or publisher default if not set

Example output:

{
  "@context": "https://schema.org",
  "@type": "Article",
  "headline": "My Awesome Blog Post",
  "datePublished": "2024-06-30T12:00:00+00:00",
  "dateModified": "2024-07-01T10:15:27+00:00",
  "author": {
    "@type": "Person",
    "name": "Jane Doe",
    "url": "https://jane.example.com",
    "image": "https://jane.example.com/avatar.jpg"
  },
  "publisher": {
    "@type": "Organization",
    "name": "Prezet",
    "url": "https://prezet.com",
    "logo": "https://prezet.com/favicon.svg",
    "image": "https://prezet.com/ogimage.png"
  },
  "image": "https://jane.example.com/my-featured-image.webp"
}

#Configuration

#Author Profiles

Configure author information in config/prezet.php. The frontmatter author field references these profiles by key:

'authors' => [
    'jane_doe' => [
        '@type' => 'Person',
        'name' => 'Jane Doe',
        'url' => 'https://jane.example.com',
        'image' => 'https://jane.example.com/avatar.jpg',
    ],
    'john_smith' => [
        '@type' => 'Person',
        'name' => 'John Smith',
        'url' => 'https://john.example.com',
        'image' => 'https://john.example.com/avatar.jpg',
    ],
],

Reference the author in your markdown frontmatter:

---
title: My Awesome Blog Post
author: jane_doe
date: 2024-06-30
image: /blog-images/featured.webp
---

#Publisher Information

Update your site or organization details in config/prezet.php:

'publisher' => [
    '@type' => 'Organization',
    'name' => 'My Company Name',
    'url' => 'https://mycompany.example.com',
    'logo' => 'https://mycompany.example.com/logo.svg',
    'image' => 'https://mycompany.example.com/ogimage.png',
],

#Advanced Customization

For advanced changes like adding custom properties or modifying how fields are generated, you can override the GetLinkedData action.

#1. Create Your Custom Action

// app/Actions/CustomGetLinkedData.php
namespace App\Actions;

use Prezet\Prezet\Actions\GetLinkedData;
use Prezet\Prezet\Data\DocumentData;

class CustomGetLinkedData extends GetLinkedData
{
    public function handle(DocumentData $document): array
    {
        $jsonLd = parent::handle($document);

        // Add custom fields
        $jsonLd['isPartOf'] = [
            '@type' => 'Blog',
            'name'  => 'My Custom Blog',
        ];

        return $jsonLd;
    }
}

#2. Register Your Action

In app/Providers/AppServiceProvider.php:

use Prezet\Prezet\Actions\GetLinkedData;
use App\Actions\CustomGetLinkedData;

public function register(): void
{
    $this->app->bind(GetLinkedData::class, CustomGetLinkedData::class);
}

Prezet will now use your custom action whenever structured data is generated.

#Validation

Use Google's Rich Results Test to validate your JSON-LD structured data. Properly formed structured data can improve your site's appearance in search results and increase user engagement.